One lucky queen took home the crown on Thursday’s season 10 finale of RuPaul’s Drag Race, but the episode itself has snatched a few wigs of its own in the process.
VH1 announced Friday the grand finale broke a ratings record for the Emmy-winning reality series, posting its most-watched conclusion in its nine-year herstory. Roughly 527,000 viewers in the 18-49 demographic tuned in to watch 22-year-old New York City native Aquaria win the title.
Across its 14-episode run, season 10 averaged a 0.55 rating in the P18-49 Live+SD ratings, marking a 10 percent increase from season 9. The 2018 edition of RuPaul’s Drag Race further averaged 469,000 viewers in the 18-49 demo during its run, making it the most-watched edition since the series launched on Logo back in 2009.
Per a network press release, Drag Race also finished Thursday evening as the No. 1 social series of the night in all of TV.
“At the finale, I was very speechless the whole evening. I don’t think I necessarily knew how to deal with a lot of my emotions the best way that night. Not in that I didn’t deal with them publicly, there were just so many emotions. For me, I was speechless at the time. But for now, I know that a dark lip looks good on me — especially when I’m smiling. So, smiles all the way around!” Aquaria told EW shortly after her victory. “I could not be more happy. This is obviously everything I wanted going into the competition, and I finally made it to the spotlight. No one will make it further than I made it. It’s just a whole lot of smiles!”