Troye Sivan dances his heart out in 'My My My!' music video
“My My My!” indeed.
It’s been two years since YouTuber-turned-pop-star Troye Sivan released his deeply emotional debut album Blue Neighborhood. Now he’s back with his new single “My My My!” and a sexy music video — both of which dropped Thursday.
Singing the catchy chorus — “I die every night with you/Oh my, my, my/Living for your every move” — Sivan effortlessly dances in the middle of an empty warehouse before we see potential love interests.
The strobe-heavy clip, directed by Grant Singer (Lorde and Sky Ferreira), features an important warning in the beginning: “This video may potentially contain seizure triggers for those with photosensitive epilepsy. Viewer discretion is advised.”
“My My My!” is a clear departure from previous songs “Wild” and “Youth,” and some famous fans on Twitter couldn’t contain their excitement about his new chapter.
“.@troeysivan I am obsessed w you and I’m so happy for you #MYMYMY IS A BOP,” said singer Dua Lipa.
“Well damn @troyesivan, THATS HOW YOU VIDEO!” wrote actor Kevin McHale.
Watch the music video above.