By Dan Heching
June 14, 2017 at 01:56 PM EDT

Selena Gomez takes on a new role in the “Bad Liar” music video — or, to be more specific, multiple new roles.

In the super-’70s video for the slow-building song, Gomez portrays a shy high schooler, a gym coach with a Farrah Fawcett-inspired coif, a bespectacled male teacher, and a mom, all of whom are interconnected in unexpected ways.

Toward the end, the teenage wallflower finally lets loose in her room, dancing around and singing as the song crescendos. Then Mom Gomez knocks on the door, and Daughter Gomez pretends to be asleep on the bed. When she’s alone again, she takes a Polaroid out, caressing it lovingly. The picture is of another Selena character — but you’ll have to watch to find out which one.

Adding to the mystery is a title card at the very end that says “COMING SOON / FETISH” — a sun-kissed Gomez mouths the latter directly to the camera — hinting that a new single or album might be on its way.