NBC "First Look "Integration
NBC provided EW readers with a "First Look" at their upcoming Fall season through 1/3rd spreads in 13 consecutive issues.
Units ran within EW?s First Look editorial section and give readers the ?inside scoop? on NBC?s more colorful Fall. Each 1/3 ran in EW?s ?First
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100% ownership of EW.com?s First Look hub; Hub includes custom galleries and blog posts giving users exclusives and sneak peaks