When bidding opens on July 31, the official Mad Men auction won’t need an ad campaign from Sterling Cooper & Partners to sell its wares. That’ll be the job of Screenbid, a company that has organized auctions for TV series including Breaking Bad, Sons of Anarchy, and True Blood. (ScreenBid declined to disclose opening bids.) Here, your first look at some of the groovy catalog’s items, which can be bid on at screenbid.com from July 31 until August 6.
Don's 1965 Cadillac Coupe de Ville
Whether showing his kids his childhood home or speeding along Midwestern highways, Don spent many of Mad Men’s final episodes cruising on these four wheels. “It’s a great item, a beautiful car,” Dash says. “It was one of the main things we wanted.” For context: The motorcycle Jax rode on the Sons of Anarchy finale went for a smooth $49,000 in that show’s ScreenBid auction. Ride on.
Lucky Strike, Kodak, Hershey’s, Burger Chef—all quintessential Mad Men pitches, all clients that took a backseat to the Jaguar campaign that consumed the fifth season. The media plan is a storyline-driven item, to be sure, but fans more interested in Jaguar’s human side need not despair: The auction will also offer the emerald necklace Joan (Christina Hendricks) received from fictional Jaguar exec Herb Rennet in “The Other Woman.”
Mad Men’s main character (Jon Hamm) knew how to dress. He may have donned (heh!) more colorful garb as the show progressed, but this outfit is the old standard: a size 42 Brooks Brothers suit, with blue-and-black-checked wool. “We want items for two reasons: They’re character-driven or storyline- driven items,” Dash says. “We wanted to grab the best things for each character.”
Anna (Melinda Page Hamilton) left Don her engagement ring—from the actual Don—in her will, which the former Dick Whitman used in his season 4 proposal to Megan (Jessica Paré). The auction will also offer up the million-dollar check Don cut Megan when they negotiated their divorce...and she returned the ring.
A pilot titled “Smoke Gets in Your Eyes.” A seasons-long arc about the tobacco industry. A staggering 942 cigarettes smoked on screen before 2015’s final run of episodes. This non-descript ashtray may not be the snazziest item on the block, but it arguably best represents the series.
The Sterling Cooper execs each had his own bar set, and Don's is probably the most memorable of them all. An accessory to many of the show's booziest office moments, buyers beware: The set won't go over as well in a modern office as it did 50 years ago.
What’s more ’60s than a fondue pot in a dingy shade of mustard? The Drapers busted it out in their penthouse—from which furnishings will also be available—when they hosted the Rosens for a New Year’s party in the season 6 premiere. ScreenBid can only hope it sells as well as another item from a seminal AMC party scene: The copy of Leaves of Grass Hank (Dean Norris) read on Breaking Bad sold for $65,000.