Elissa Klotz

The star of Comedy Central's latest talk show talks with EW about his TV and internet ventures
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Devotees of movies and tv shows can write their own versions of their favorites
Sites devoted to ''Star Trek,'' ''Xena,'' and ''Lois & Clark'' top our list
Eddie Bauer, L.L. Bean, and Harry and David all get high marks
The website allows players, such as Mark McGwire, to interact with fans