Pusha T wrote McDonald's jingle, 'I'm Lovin' It'
Pusha T’s week started with a Jay Z collaboration and has ended with the reveal that he wrote the classic McDonald’s jingle, “I’m Lovin’ It.”
It had been widely believed that Pharrell Williams had written the Justin Timberlake-sung tune that became famously associated with the fast food giant, but on Thursday, former record executive and current CEO of the marketing firm Translation, Steve Stoute said that Pusha T actually penned the tune.
During an interview with Hot 97, Stoute discussed the jingle, which his company was behind. “Our first big thing was launching ‘I’m Lovin’ It’ from McDonald’s, that was in 2004,” said Stoute. Ebro Darden, the show’s host, jumped in saying that Williams had written the track, before Stoute cut him off and surprised listeners with his correction. “No, you know who did that?” he asked. “Pusha T, that’s crazy that Pusha T wrote the song for McDonald’s.”
The jingle would soon become McDonald’s go-to slogan. “They never had a tag line that they use all around the world before that,” said Stoute.
Pusha responded to the story on Twitter with only three simple emojis – a hamburger, fries, and cash face.
While Williams has been the one to receive credit for the song over the years, he did produce “I’m Lovin’ It” as well as many of Pusha’s early work including his hit “Grindin.’”
This week’s release, “Drug Dealers Anonymous” featuring Jay Z, is the first single off Pusha’s upcoming album, King Push, which is currently without a release date. When discussing how he landed Jay Z for the collaboration, Pusha, also the president of Kanye West’s G.O.O.D. Music, told Genius that a follow-up to the label’s album Cruel Summer is in the works.
Watch the full interview with Stoute below; his comments on the jingle’s origins begin at the four-minute mark.