By Megan Daley
Updated May 14, 2015 at 03:25 PM EDT
Jim Dyson/Getty Images

Thom Yorke’s face is all over the place this week.

Earlier in the week, Yorke’s image was spotted on the cover of an Iranian relationship-advice book along with the late novelist John Updike. Now, a Twitter user claims to have sighted the same photo in an ad in Russia. The ad allegedly reads: “We will help you forget about your headache and insomnia.”

It’s like a Thom Yorke edition of Where in the World Is Carmen Sandiego?. Just where will this image turn up next? Japan? France? New York City? Keep your eyes peeled, gumshoes.