'Guardians of the Galaxy's UK trailer turns down the music
The first wave of teasers and trailers for Marvel’s Guardians of the Galaxy emphasized the comic book movie’s most eccentric qualities, a wild bunch of universe-saving criminals that include a tree, a raccoon, and a green-skinned Zoë Saldana. If you never read Guardians in print, it didn’t really matter, according to the studio; instead, it chose to play up the “these aren’t you older brother’s superheroes” angle. “Hey, we’re playing Blue Swede’s ‘Hooked on a Feeling’ and Norman Greenbaum’s ‘Spirit in the Sky,'” the clips blared. “That’s how you know this movie is cool!”
Perhaps the Guardians are even less well-known in the U.K. — or perhaps those songs are — because they now have a straightforward, ironic-music-free trailer that gives the best primer yet for what this movie is actually about. Chris Pratt’s scoundrel thief gets to deliver all the rah-rah speeches, but Rocket Raccoon (voiced by Bradley Cooper) is the wise-ass scene-stealer. Watch the de-stylyzed trailer below:
Guardians of the Galaxy opens in the U.S. on Aug. 1.
Guardians of the Galaxy