'Heroes Reborn: Digital Series' launching in conjunction with reboot
Heroes (TV series)
One week after asking viewers to submit their own sitcom ideas, NBC is again expanded its original programming, but this time online.
Heroes Reborn: Digital Series, an online prequel in conjunction with the previously announced Heroes miniseries from executive producer Tim Kring, will be among the first series to debut on NBC.com as part of the network’s new original online video initiative announced Tuesday. Also launching is an interactive series about the super fans who wait in the Saturday Night Live standby line, Saturday Night Line.
The new digital content will be promoted across the company’s television networks and will air first on digital platforms including channel websites, Hulu, and video-on-demand.
“It’s exciting to bring original content to the forefront on all of our digital platforms, “ said Robert Hayes, Executive Vice President, Digital Media, NBC Entertainment. “We are lucky to once again be in business with some of the top producers in Hollywood making new content to further engage fans.”
The company plans to have more than a dozen original projects including Tesla and Twain, a comical modern day look at the real life friendship between the author and inventor, and Last Single Girl, which chronicles the struggles of one woman dealing with growing up as all her best friends get married.