'Breaking Bad': N.Y. Times pens fake column on Gray Matter Tech
Leave it to Breaking Bad to bring financial journalism and Hollywood together. The New York Times‘ Andrew Ross Sorkin clearly enjoyed the shout-out to his column during last night’s episode of Breaking Bad, so much so that he took the time to write a nearly 500-word fictional piece dedicated to the matter.
Gray Matter, that is. Last night’s episode — spoilers ahead — saw Charlie Rose interviewing Walter White’s former colleagues Elliott and Gretchen Schwartz of Gray Matter Technologies about a Sorkin column questioning their company’s grant for drug treatment centers and their ties to Mr. White himself. Sorkin then ran with the premise today and penned the story, titled “Breaking Bad: The Gray Matter of Charity.” Here’s an excerpt:
You can head over to Sorkin’s full column here. Meanwhile, a round of applause is in order for Mr. Sorkin — a fictional column referencing scenes we’ve seen on the show? That’s true dedication to television.
Walter White descends into the criminal underworld.