Amazon announces Kindle Matchbook, a digital book discount program
For readers looking to expand their digital libraries, but are wary of paying full price for titles they already own, Amazon today unveiled a solution: the Kindle Matchbook. Through the program, Amazon users can buy discounted versions of print books they had purchased new from the site.
Depending on the title, electronic copies on Kindle Matchbook will cost $2.99 or less (some are even free). The option works for all print purchases dating back to 1995–when Amazon first opened its online bookstore — and offers users the option to review their order history.
“If you logged onto your CompuServe account during the Clinton administration and bought a book like Men Are from Mars, Women Are from Venus from Amazon, Kindle Matchbook now makes it possible for that purchase–18 years later–to be added to your Kindle library at a very low cost,” Russ Grandinetti, vice president of Kindle Content, said in a press release. “In addition to being a great new benefit for customers, this is an easy choice for publishers and authors who will now be able to earn more from each book they publish.”
Set to launch in October, the program currently boasts more than 10,000 books, including bestsellers by Ray Bradbury, Michael Crichton, Jodi Picoult and Neil Gaiman. Downloaded e-books can be read on Kindles and Kindle reading app-carrying devices.