It’s Snoop Lion. Not Snoop Doggy Dogg. Not Snoop Dogg. Snoop Lion. Get it straight.

The former Death Row gangsta rapper and Dr. Dre protegé has been more or less officially reincarnated thanks to a new album, Reincarnated, and a documentary film called …Reincarnated.

And as would be the case with any star’s major identity shift, Snoop’s transformation has invited a host of new publicity, including a profile in GQ’s January issue.

For the piece, writer Drew Magary accompanied the reborn reggae artist to a meal in L.A. and later, to a medical marijuana dispensary. Here’s what we learned:

1. Snoop, 41, never thought he’d live this long.

“You always think 21 is your number in the hood, you know? Twenty-one. I’ve doubled up. As you become a man, you start having kids and living. You put the guns away, and your music becomes Hey, I’m with my kid and I’m living now…as opposed to Fthat – I’ll shoot you on sight.

2. He once was denied entry to a nightclub in LA as his own song, “Deep Cover,” was playing inside.

“And motherf—ing “Deep Cover” was playing louder than a motherf—er in there: boom, boom, boom. And there was a n—a in the club, and he told security, ‘N—a, you don’t know who that is?’ Security said, ‘No.’ they said, ‘N—a, that’s the n—a who’s singing on that song right there!’ Yeah. And guess what, kid? I didn’t get in!”

3. There are not many featured artists on his upcoming album, Reincarnated.

“I really didn’t want to have too many featured people on my next couple of projects. Because if I’m doing an interview with you and you say, ‘Hey, Snoop, you’re working on your next album. Well, who’s on it? That’s always the first question. Who the f— you think is on it? Me, motherf—er.”

4. Snoop has no problem exposing his children to weed.

“It’s not that I would ever push weed on our kids, but if they wanted to, I would love to show them how, the right way, so that they won’t get nothing put in their sh– or overdose or trying some sh– that ain’t clean.”

5. He’s got his own, specially-grown strain of weed.

Magary writes: “Snoop and Doctor Dina [who works at the dispensary] have collaborated to grow a practical strain just for him, one that he can smoke all day long without getting too zonked, and that’s what we’re looking at right now. Dina explains that it contains more Cannabis sativa than Cannabis indica, which ought to help keep Snoop from falling asleep during photo shoots. Snoop will later christen it ‘Snoop Lion Executive Branch.'”


Deep Cover
  • Movie
  • 107 minutes