Box office update: 'Titanic 3D' cruises to $425,000 from preview and midnight showings
Titanic has officially left port for the second time, as the 3-D re-release of James Cameron’s 1997 blockbuster brought in an estimated $425,000 from preview and midnight showings on Tuesday, according to Paramount.
By comparison, February’s 3-D re-release of Star Wars: Episode I — The Phantom Menace earned $1.1 million from midnight screenings. It’s not really a fair comparison since Titanic 3D‘s Tuesday-evening preview screenings ran on approximately 300 screens (Phantom Menace previewed on 1,300). Furthermore, considering that even die-hard Titanic fans might not want to stay up past 3:00 am on a Tuesday night, the film’s midnight screenings were never expected to play a big role.
Titanic 3D officially opens today at 2,674 theaters — exactly the same number of locations it originally debuted at in 1997. Check back tomorrow for an update on its box office performance, plus our predictions for the weekend.