'American Horror Story' ratings go ... up!
After a scary second-week dip in the ratings, FX’s American Horror Story rose in the Nielsens for its third episode.
AHS delivered 2.6 million viewers and a 2 million adults 18-49. That’s up 5 percent overall and 12 percent in the demo. Moreover, the gain was despite its movie lead-in declining 16 percent. Good sign for Ryan Murphy’s latest (and, hey, it’s also this week’s EW cover story).
American Horror Story
An anthology series that centers on different characters and locations, including a haunted house, an insane asylum, a witch coven, a freak show, and a hotel.