By Lanford Beard
Updated October 18, 2011 at 06:33 PM EDT

Climate change is a serious issue. Just ask The CW. The network enlisted Hart of Dixie hunk Wilson Bethel to consider the predictions of “science people” and develop a proactive defense against the global threat. In a pec-tacular video featuring stars from Dixie, 90210, and The Vampire Diaries, Bethel spells out the net’s three-prong strategy, beginning with a vow to “Cut wasteful wardrobe.” “It’s time,” he says, “to Give a Shirt.” See the exercise in totally earnest environmental activism after the jump.

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