By Dan Snierson
Updated June 12, 2011 at 06:30 PM EDT
Ben Leuner/AMC

We all know that Aaron Paul plays a convincing meth maker/addict on the AMC drama Breaking Bad. But as it turns out, the 31-year-old Emmy winner also has a craving for the stuff when the cameras aren’t rolling. Whenever the blue meth is on set, I am constantly eating it,” he tells EW. “It’s cotton candy-flavored rock candy. They dye it a little bit, but I don’t care — I just eat through the dye. I get everyone to try it. I literally try to hand out our drugs to new [actors] on the show. They’re like, ‘No, I don’t want to try.’ ‘Here just have one. You’re on Breaking Bad! Eat some of the meth!’ And they do and they’re like, ‘Wow, that’s actually really good.’ And then I always see them go to the big bins of meth, grab out a few and eat it…. I’m like, ‘Yeah, you’re liking my product.’” Breaking Bad returns for a fourth season on July 17, which is exactly five weeks from tonight, for those obsessively keeping track of such things.

To read what Paul has to say about season 4, pick up a copy of this week’s EW and click here.