By Jeff Labrecque
Updated November 19, 2010 at 03:29 PM EST

William Self, the successful producer who headed the television department at 20th Century Fox for 15 years, has died following a heart attack. He was 89. Self landed at Fox in 1959, after launching Rod Serling’s The Twilight Zone on CBS. During his tenure through 1974, he was responsible for approximately 44 series, such as Daniel Boone, Batman and Lost in Space. “I credit the whole television success to Bill,” former Fox production chief Richard Zanuck told the Los Angeles Times. “My contribution really was appointing Bill and letting him run with the ball.” Later, Self produced John Wayne’s final film, The Shootist, before going back to work for CBS.

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