By Margaret Lyons
Updated November 17, 2010 at 08:18 PM EST

Hulu has lowered the price of its Hulu Plus subscription service to $7.99 per month — the same price as Netflix’s streaming-only tier. In a post on the company’s blog today, Hulu’s CEO also announced that they’d be offering a free one-week trial of the service for all new subscribers, and a free preview month with the purchase of a new Roku, among other deals. “Hulu Plus is already accounting for a material percentage of Hulu’s overall business,” Jason Kilar wrote, without specifying what exactly that percentage was.

Hulu Plus, which debuted in July, offers more episodes of more shows than the free version, and is supported on a variety of devices, including iPads, iPhones and some web-enabled televisions.

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