By Jeff Labrecque
Updated October 22, 2010 at 07:29 PM EDT

Last season’s Oscar rivals, Sandra Bullock and Meryl Streep, are attached to the untitled Michael Patrick King (Sex and the City) project recently acquired by Universal. And if that weren’t enough star-power, Oprah Winfrey will also appear. In the comedy, set around a home-shopping TV channel, the three ladies “make their way through the maze of mania that surrounds marketing, marriages and the media,” according to a Universal statement.