By Lynette Rice
Updated September 15, 2010 at 03:31 PM EDT
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Those smokin’ vampires definitely lured in more viewers to HBO this summer. For its third season, True Blood averaged a series high gross audience (which includes DVR playbacks and HBO On Demand) of 12.7 million viewers. Sunday’s season finale lured 5.4 million viewers at 9 p.m. (60,000 viewers off from last week’s series high) and added another 1.1 million viewers during the 11:30 p.m. replay.

Meanwhile, the finales for Hung and Entourage brought in 2.3 and 2.7 million viewers, respectively. For the season, Hung and Entourage have average gross audiences of 6.6 and 7.7 million viewers.

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