By Tim Stack
Updated August 16, 2010 at 05:45 PM EDT

Brokeback Mountain co-stars Jake Gyllenhaal and Anne Hathaway are reunited in Love & Other Drugs (due to release in November), and as far as I can tell from this new trailer, it’s going to be the first romantic comedy to deal with pharmaceutical sales — not something that would immediately scream out for the big-screen treatment (Viagra doesn’t strike me as inherently romantic). But Gyllenhaal and Hathaway are so likable (and apparently in various states of undress for much of the film) that it looks cute and fun. Watch the full trailer below…

What do you think PopWatchers? Will you see Love & Other Drugs? Or do you think you’ll have a bad reaction to it?