By Kerrie Mitchell
August 13, 2010 at 09:01 PM EDT

How is it possible that a trailer for a documentary about an economics book is somehow action-packed? The book is the 2005 bestseller Freakonomics, that’s how. The trailer for Freakonomics the Movie landed online today, with its brisk, fast-cut narration that seems to capture the book’s reader-friendly appeal. Also intriguing is the all-star list of popular documentarians at the helm.

With authors Stephen Dubner, a journalist, and  Steven Levitt, an economist, knitting the whole thing together, a veritable who’s who of acclaimed doc directors provide segments illustrating the duo’s mind-bending themes about such well-worn topics as children’s names and crime rates. Among the helmers: Seth Gordon (The King of Kong), Morgan Spurlock (Super Size Me), Alex Gibney (Taxi to the Dark Side), Eugene Jarecki (Why We Fight), and Heidi Ewing and Rachel Grady (Jesus Camp). That list alone has me interested. Are there Freak fans out there?