By Michael Slezak
July 19, 2010 at 06:26 PM EDT

Image Credit: Jason LaVeris/FilmMagic; Arun Nevader/FilmMagicVH1’s Celebrity Rehab with Dr. Drew will return for its fourth season later this year, continuing several trends I have a hard time comprehending: Drug Rehab as Entertainment; Drug Rehab as Celebrity Career Boost; and Redefinition of the Word ‘Celebrity’ to Feed the Reality TV Beast. But the show must go on, I suppose, and according to a release from the network, the cast slated to undergo detoxification and treatment at the Pasadena Recovery Center will include the following folks: “Jeremy London (Party of Five, 7th Heaven), Rachel Uchitel (Infamous Party Planner), Janice Dickinson (The Janice Dickinson Modeling Agency), Leif Garrett (Musician), Frankie Lons (Keyshia Cole’s Mother), Jason Wahler (The Hills) and Jason Davis (Socialite).”

Contributing to this surreal news is the way VH1 parenthetically describes some people using their TV credits, some using their professions, one via her blood relation to another celebrity, and one in a bizarre code that doesn’t really say why she’s famous at all. That last example, of course, refers to Uchitel, alleged former mistress of Tiger Woods and David Boreanaz. Let’s be honest: If any one of us had been widely reported to have had an affair with a famous married person, then we too might find ourselves on a VH1 series with the chyron “Infamous Office Procrastinator” or “Infamous Homemaker” or “Infamous Corporate Drone.” It’s enough to make me a trifle skittish thinking about the weird potential circle-of-reality-TV life being perpetuated here: Involvement in celebrity scandal leads to celebrity, celebrity + addiction earns a TV gig, which leads to increased fame, which leads to…what? Cure from addiction? Or the loss of one’s televised rehab as a means of publicity?

What do you think of VH1’s show? What do you think about the season 4 Celebrity Rehab cast? And will you be tuning in when it comes back later this year?