By Ken Tucker
Updated March 14, 2010 at 12:00 PM EDT

Minute To Win It is a physical-stunt version of Who Wants To Be A Millionaire, complete with three “saves” — in this case, “three lives,” or three chances to screw up. A contestant must complete 10 one-minute competitions to receive $1 million.

The host here is Guy Fieri, the Food Network host who looks like a Rascal Flatts reject and whose pseudo-hipster enthusiasm almost ruins that great show-concept, Diners, Drive-Ins, and Dives. Fieri makes Howie Mandel seem like Sir Ben Kingsley.

Challenges include picking up paper bags with one’s teeth, keeping two feathers up in the air for a minute by blowing on them, and moving a cookie from one’s forehead into one’s mouth. It must be said, Minute has a curiously obsessive oral fixation. After saying that, it must be added that this obsession still doesn’t add a lick of interest to the show.

The first of two Minute episodes was up against 60 Minutes on Sunday night. I suspect most of America would rather watch Andy Rooney flap his gums grumpily for a few minutes than watch any contestant here contort his or her mouth for prize money. I don’t think 60 Minutes has much to worry about.

Do you agree?

Follow @kentucker