Barnes and Noble's Nook sells out before release
If you were waiting until after Thanksgiving to start shopping for the holidays (silly you) and were hoping to pick up Barnes & Noble’s new e-reader, the Nook, for the technophilic book-lover in your family, you may be out of luck. According to the B&N website, “the hottest holiday gift is out of stock.”
The devices have been disappearing like $259 hotcakes, selling out well before Black Friday and the device’s predicted release date, Nov. 30. Those who order the color-screen reader after last Friday will not receive theirs until the New Year, with the site currently predicting a ship date of Jan. 4.
This initial sales success positions the Nook as a top alternative to Amazon’s Kindle, especially since Sony recently announced possible delays for its own e-reader, the Daily Edition. The Kindle experienced similar stock depletions during last year’s holiday season.
With all these units being sold, it’s clear that e-readership is up and the phenomenon is more than just a passing literary fad. Even with hardcovers selling at $9 a pop, consumers are still flocking to get their hands on these portable libraries, and, I’ll admit, even a Luddite like myself has entertained jumping on board the biblio-file bandwagon.
How about you guys? Will e-readers be the new iPhones, ascending rapidly from luxury techno-gadget to completely ubiquitous companion? Or will you give up your glue-and-paper copies only when the librarians pry them from your cold, dead hands?