Ella Simms, Emma Pillsbury, and other new TV characters bringing high fashion to the small screen

Move over, Carrie Bradshaw: There’s a new class of characters bringing high fashion to the small screen. We round up the hottest trendsetters from fall TV.

Ella Simms on Melrose Place (played by Katie Cassidy)
The Melrose reboot is being retooled, but there’s no need to touch this power publicist’s wardrobe. Ella sets TV’s style agenda in a parade of hot young labels like Black Halo and Proenza Schouler.

Emma Pillsbury on Glee (played by Jayma Mays)
Who knew a guidance counselor could be so stylish? Featuring a rainbow’s worth of vintage jewelry and cardigans (courtesy of J.Crew and Anthropologie), Emma’s wardrobe is as precious as Glee itself.

Jules Cobb on Cougar Town (played by Courteney Cox)
No loud blazers for this real estate agent. Jules prances around her small town in a collection of dresses that can veer toward vampy — but prove fortysomething doesn’t have to be forlorn.

Alicia Florrick on The Good Wife (played by Julianna Margulies)
Even working suits deserve a style star of their own — enter Alicia Florrick. Sporting high-end brands like Akris, the lawyer occasionally courts frumpsville, but the fashion jury most often finds in her favor.