The Deep Dive: Live Nation
The Deep Dive: Live Nation -- We look at the music industry giant taking over touring and promotion for Madonna and Jay-Z
On the heels of Nickelback’s deal with Live Nation, we look at the ins and outs of this music heavyweight.
So much for a hard knock life, Jay-Z. The rapper and other Grammy award winners are reportedly collecting a hefty pile of cash from their contracts with Live Nation.
Jay-Z: $150 mil
Madonna: $120 mil
U2: $100 mil
Shakira: $70 — 100 mil
Nickelback: $50 — 70 mil
Spun off of radio-station titan Clear Channel in 2005, Live Nation has taken the everything-and-the-kitchen-sink approach to the music industry. It has signed established acts, produced concerts, sold tour merchandise, and set up sponsorships and brand deals. The company also runs monster truck rallies. But as far as we know, the trucks don’t sing.
That’s the number of fans Live Nation entertained in 2007 at 10,000 music events across North America. Live Nation owns or operates venues in almost 50 U.S. cities. Here are some notable upcoming concerts:
PNC Bank Arts Center
With all the big names it controls, is Madonna still Live Nation’s Madgesty? Here’s how she stacks up against its other marquee player, Grave Digger.
Madge vs. Grave Digger
Date of Birth
M: Mariah Carey, Beyoncé
GD: Blue Thunder, El Toro Loco
Cost of a night with…
M: 7 Grammys
GD: 3 Monster Jam Championships