The inside scoop on the book world -- A spoof of the work-help book ''Who Moved My Cheese?'' is being planned, while Warner Books cut two new autobiography deals

By EW Staff
Updated July 21, 2000 at 04:00 AM EDT

Warner Books has signed a reported $1 million deal for a multiple-personality memoir by China-relations expert and novelist Robert B. Oxnam. It will ”describe the abuse he suffered as a child and his struggle to reduce his personalities from more than a dozen to just three, one of which is a Rollerblader,” says Larry Kirshbaum, chairman of Time Warner Trade Publishing. ”[His] struggle is very moving.” In the week’s other major deal, Random House agreed to pay former treasury secretary Robert Rubin $3.3 million for his autobiography.

Simon & Schuster has decided that Dr. Spencer Johnson’s best-selling management advice book Who Moved My Cheese? An Amazing Way to Deal With Change in Your Work and in Your Life is ripe for parody. The company just signed humor writer Mason Brown to put together Who Cut the Cheese?, a manual on surviving change by figuring out who to blame. ”[That’s] the secret of American management style,” says S&S publisher David Rosenthal, who plans to ship 100,000 copies of the spoof in September.