Celebs stick their necks out for a flashy new trinket.

By EW Staff
Updated November 19, 1999 at 05:00 AM EST

Flockhart, Spears and Love Hewitt Sparkle in Hot New Necklaces

How would you feel about a trend that puts stars in the limelight — no paparazzi required? Two accessories manufacturers are powering up a celeb rush for glow-in-the-dark duds.

The first company, San Luis Obispo, Calif.-based Kryptolight, sells battery-powered necklaces that have been spotted on Calista Flockhart, Britney Spears, Jennifer Love Hewitt, and members of ‘N Sync. ”People go nuts the minute they see it,” says Lars Kry, of beautyjungle.com, which has given the necklaces as promotional gifts.

On the opposite end of this bright brigade is the German company Light Attack, which has taken a more techno approach to illumination. For TLC’s ”No Scrubs” video, costume designer Julieanne Mijares incorporated Light Attack’s electroluminescent oval lights into oversize jewelry. ”The whole vibe of FanMail is all things virtual, so we wanted them to look very futuristic,” says Mijares. TLC plugged back into the style at September’s MTV Video Music Awards, where Eminem (in a sweatshirt that flashed the words ”Role Model”) and Fatboy Slim’s dancers (led by director Spike Jonze in clothes with lights attached) also had their own bright notions.

Where does this high-wattage trend go from here? Maybe into the mainstream now that Cynthia Rowley has created dresses with model-train lights. ”It’s for people with a sparkling personality,” says Rowley. Or anyone who wants a look that keeps going and going…