Where Hollywood's power players shop for cell phones, sunglasses, and more

Power Sunglasses
Anything Gucci goes, although style 2409 — black plastic frames with square lenses in shades of yellow, green, and blue — is jumping off the shelves at Gucci on Rodeo Drive.

Power Sashimi
For the money crowd, it’s Takao, which opened two years ago in Brentwood and serves Spielberg, Hanks, etc. The hipsters prefer Ita-Cho. Located in a Hollywood strip mall, it serves Japanese cuisine (no sushi here) to Tobey Maguire, Julie Delpy, Sara Gilbert, Sofia Coppola, director Tony Kaye, Cameron Diaz, Robin Tunney, and Jennifer Jason Leigh.

Power T-Shirt
When Gary Oldman got the idea of putting B&W photos of famous directors on T-shirts, boutique owner Tracey Ross put it in play. Now these white cotton tees with pics of Cassavetes, Peckinpah, Fellini, Kubrick, et al., are being snapped up by Winona Ryder and director Brett Ratner (Rush Hour).

Power Vintage
Wasteland on Melrose in Hollywood. ”We buy the kinds of things celebrities would be selling,” says co-owner Cheryl Cohen, ”and sell the things that they’d be buying.” Marilyn Manson picked up a David Bowie-esque red jumpsuit. Vincent Gallo and Perry Farrell come for the sequined Nudie suits. Johnny Depp chose some of his wardrobe for Fear and Loathing in Las Vegas here, where he also goes to add to his vintage denim collection (so do denim enthusiasts Rob Schneider and Tim Roth). Jim Jarmusch scored a long-sleeved gabardine shirt, while Jennifer Tilly stops here for Pucci, and Winona Ryder and Kate Moss for ’60s cocktail dresses.

Power Suit
Prada’s Techno Gabardine Suit, a fitted, three-button blazer with natty plain-front, and narrow-leg pants made of stretch fabric that doesn’t wrinkle. Available in black, gray, or navy for $1,540, at the Prada men’s store on Rodeo Drive.

Power Cell Phone Motorola’s V3620, which just hit stores, is smaller and lighter than the StarTac (the V-Series weighs in at just 2.7 ounces, versus StarTac’s 3.1), and comes with a built-in answering machine, a phone book, and hearing-aid compatibility. The VIP package includes two lithium batteries, a desktop charger, a car adapter, a headset, and a belt attachment — a steal at $1,200.

Power Cocktail
The margarita at El Carmen in West Hollywood. Just ask Matt Damon, Marilyn Manson, Rose McGowan, and Minnie Driver. Runner-up: the Cosmopolitan at 360[degrees] at Sunset Boulevard and Vine, a contemporary cocktail lounge in a penthouse with panoramic views of L.A. Madonna, Kevin Spacey, Pamela Anderson Lee, and Cameron Diaz have sipped.

Power Shoe
In New York, the hot fall shoe is the gray flannel pump. Sergio Rossi, a favorite of Angelina Jolie and Vivica A. Fox, makes a nice pair. For L.A., it’s Demeulemeester black ankle boots ($510-570) from Madison on Robertson. They’re on back order, so you’ll have to put your name on the waiting list behind Samantha Mathis and Godzilla‘s Maria Pitillo.


Power Accessory A reef aquarium just like the one Jerry Seinfeld has. It’s a good way to slow your heart rate after checking the weekend grosses.