CD-ROM magazines are the newest media format
CD-ROM magazines are the newest media format -- Digital titles such as ''Trouble & Attitude'' offer text photos and interactive features
He may seem like an unlikely digital visionary, but Huey Lewis was years ahead of the curve when he sang, ”It’s hip to be square.” Okay, he didn’t mention CD-ROM magazines by name, but digizines like Blender, Launch, and the brand-new Trouble & Attitude are proof that computer geeks can be hipsters too.
Billing itself as ”the multimedia magazine for men,” Trouble & Attitude serves up an interactive Molotov cocktail of fun with articles on topics zigzagging from the grade-Z schlock film studio Troma (The Toxic Avenger, Surf Nazis Must Die) to the late media guru Marshall McLuhan to the jiggle-TV phenom Baywatch. ”Our feeling is that CD-ROM is the next television,” says copublisher Jonathan Braun, who claims a 60,000 circulation.
What sets the $9.95 bimonthly’s mix of fashion tips, features, and sex-and-relationship advice columns apart from Details and similar mags, which also target 18- to 35-year-old males? In addition to text and photos, the ‘zine is packed with full-motion video clips, alt-rock song snippets, and interactive interviews. The disc can hold the equivalent of 250,000 pages of text, but don’t worry; Trouble has only 200.