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Music

'Purple Rain'-era Prince videos hit YouTube

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A batch of iconic music videos from notable YouTube holdout Prince have appeared on the video-streaming service. Uploaded to an official Prince channel, all of the clips feature songs from Prince’s seminal 1984 album Purple Rain.

Three of the clips are original music videos — “Let’s Go Crazy” and two cuts of “When Doves Cry” — and the other three are live performances of “Take Me With U,” “I Would Die 4 U,” and “Baby I’m A Star” captured in between November 1984 and January 1985 during the Purple Rain tour.

The uploading of the videos coincides with the release of a deluxe edition of Purple Rain last month. The videos were uploaded in conjunction with Vevo, which confirmed to EW that additional Prince videos will be released on the service in the future.

Prior to his death in April 2016, Prince had a notably fraught relationship with streaming services and YouTube specifically. “Since YouTube doesn’t pay equitable licensing fees, isn’t that a nonsensical question?” he tweeted a month before his death while defending his vigilant removal of fan recordings of his performances from the site.

Prince allowed his music to be streamed only on TIDAL during his lifetime, on the grounds that it had a more artist-friendly business model. But a lawsuit from the late musician’s estate led to his music becoming available on all streaming services in February.