The big game translated to big numbers for Lady Gaga.
Based on initial sales reports collected by Nielsen Music, the pop diva sold about 150,000 digital albums and songs in the U.S. on Super Bowl Sunday — a tenfold increase compared to the day before her splashy halftime performance.
Gaga also sold more songs and albums digitally on Sunday than she did in the entire week ending Feb. 2, when she sold 30,000 albums and songs (26,000 of which were digital).
“Million Reasons” was Gaga’s top-selling tune Sunday, accounting for 45,000 of her more than 125,000 song downloads. “Bad Romance” racked up 13,000 downloads, “Born This Way” topped 12,000, and “Poker Face” was good for 10,000.