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Mark Cuban, Rob Gronkowski join Ed Helms in The Clapper

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David Becker/Getty Images; Jonathan Leibson/Getty Images

Ed Helms and Tracy Morgan’s upcoming film The Clapper is about to get Gronk’d.

The world of sports and comedy are colliding as New England Patriots star Rob Gronkowski and Dallas Mavericks owner Mark Cuban are joining the cast of The Clapper, EW has confirmed. The big personalities are set to play themselves in the comedy, which follows a professional clapper (Helms) for infomercials who suddenly finds himself on a late-night talk show.

Cuban and Gronkowski have both started making their way into the entertainment industry over the last few years. Cuban is a star on ABC’s reality series Shark Tank and appeared in multiple episodes of Entourage, as well as the film version, which also saw Gronkowski make a cameo.

Joining Helms, Morgan, Cuban, and Gronkowski in writer/director Dito Montiel’s comedy are the previously cast Amanda Seyfried, Russell Peters, and Adam Levine.

Deadline first reported the news.