The 2015 VMAs have come to a close, and the night’s top prize went to Taylor Swift featuring Kendrick Lamar for “Bad Blood.”
“I want to thank Kendrick Lamar,” Swift began in her acceptance speech alongside the members of her “Bad Blood” squad who were able to make it to the ceremony. “I wish he was here but he’s off in Europe on tour being amazing but he’s such a postive influence in my life and I wanted to thank him first.”
This video was such a collaborative effort. These women helped create their parts, helped write their roles and decide what they wanted to be — and there were two women in the video I’ve named cats after! I love them so much and the factt that you would vote and give us this bonding experience we’ll have forever … thank you from the bottom of my heart.
I know there’s been a lot of discusison about this video and what it means but I’m just happy that in 2015 we live in a world where boys can play princesses and girls can play soldiers.
“Bad Blood” beat out Ed Sheeran’s romantic dance in “Thinking Out Loud”; the video for the infectiously danceable “Uptown Funk” from Mark Ronson, featuring Bruno Mars; Kendrick Lamar’s “Alright” video, shot in moody black and white; and 2014’s Video Vanguard Award recipient Beyoncé’s low-key, pants-free “711” dance video.
Swift’s win comes as no surprise. The hyper-stylized revenge fantasy video, featuring Swift’s coterie of supermodel BFFs, premiered at the Billboard Music Awards to enormous hype and has since broken the Vevo record for most views within 24 hours.
“Bad Blood” is Swift’s first Video of the Year win, and her second nomination in the category. She picked up the most total nods this year, with nine — seven for “Bad Blood” and two for her self-aware “Blank Space” video. “Bad Blood” also took home awards for Best Female Video and Best Pop Video.