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Emmys 2017
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Empire ratings plummet (kidding, it's another record high)

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Chuck Hodes/Fox

Empire continues to do the seemingly impossible. Fox’s hip-hop drama rose yet again in the ratings Wednesday night. The show had 11.9 million viewers and 4.7 rating among adults 18-49. That’s just a tenth of a point higher than last week’s record, but still—it’s yet another gain. The show had already broken a 23-year-old broadcast ratings record last week by growing its viewership its first five weeks in a row.  

Let’s put these figures a new way: Last night’s episode of The 100 had a 0.6 demo rating. So you could fit nearly eight episodes of The 100‘s demo audience inside Empire. CBS’ The Mentalist had a 1.5 rating, so that’s three episodes of The Mentalist inside Empire. Or you could fit two episodes of ABC’s Black-ish (2.2 rating) inside Empire

What’s also nutty about this performance: Empire‘s lead-in, American Idol (2.7), went down again, this time by 10 percent. So Empire keeps rising while its lead-in frequently ebbs down. Arguably what Empire has shown more than anything is possibility: Broadcast TV isn’t dead. It just needs the right shows.