Once upon a time, Taylor Swift fans who didn’t want to shell out dozens of dollars could listen to most of Swift’s discography on Spotify for free. That time is now over—but Spotify is trying to change that.
Swift removed all her music from Spotify, so the company responded by posting a note to the “Shake It Off” singer on their website. “We hope she’ll change her mind and join us in building a new music economy that works for everyone,” their site reads, and adds that they pay “nearly 70 percent of [their] revenue back to the music community.”
The best part of Spotify’s plea is the end though: “Taylor, we were both young when we first saw you, but now there’s more than 40 million of us who want you to stay, stay, stay. It’s a love story, baby, just say, Yes.” Yeah, Taylor, why can’t you see? You belong with Spotify.
In addition to using Swift’s own lyrics to tempt her, Spotify also tried to get their message across by curating a playlist that uses song titles by musicians like the Red Hot Chili Peppers and Joe Cocker to create a message that spells out, “Hey Taylor, we wanted to play your amazing love songs and they’re not here right now. We want you back with us and so do your fans.” It might not be as poetic as any of the songs on 1989, but hey. A for effort, Spotify.