Amazing Race might have a billion Emmys, but all that glitters couldn’t deliver Friday ratings gold for the veteran reality show. The global race series had its 25th season premiere last night, having shifted from its longtime Sunday night NFL-assisted perch to the rough-and-tumble alleys of Friday night. Amazing Race returned to 5.5 million viewers and a mere 1.1 rating among adults 18-49. That’s down 45 percent from its Sunday premiere last season. Race led into downbeat returns of Hawaii Five-0 (8.9 million, 1.3) and Blue Bloods (10.6 million, 1.2), both slipping from last year.
I suspect Amazing Race fans will say: “I didn’t know it was on!” I wouldn’t be surprised if the reality show climbs in the ratings over the next couple weeks as CBS viewers discover the show is on a new night.
Meanwhile, ABC crushed competitors in the adult demo with the two-hour return of Shark Tank (7.1 million, 1.8), which came back steady with last fall.