The Jennifer Lopez-backed company that owns NUVOtv, an English-language cable entertainment network aimed at Latinos, has bought the Fuse music network.
SiTV Media said Friday it had agreed to pay $226 million to Fuse’s owner, the Madison Square Garden Co. SiTV reportedly outbid Revolt, the music network started by Sean “Puffy” Combs.
Fuse is currently in 73 million homes, more than twice that of NUVOtv. SiTV announced no plans to change or close Fuse, although there’s precedent for companies buying networks with greater distribution in order to help their own networks grow. Al Jazeera bought Current TV and shut it down.
Lopez is a shareholder and chief creative officer at NUVOtv.