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'Today' show debuts new logo

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On Monday, Sept. 16, Today will debut an all-new look for its home studio — featuring a big orange couch — as well as its new “Orange Room,” a social media space slash Carson Daly pen. And earlier this morning, the veteran program revealed that its logo has also been given a face lift: The trademark sunburst is now a uniform orange, reflecting Today‘s revamped design sensibility. Check out the new version below — but be careful not to look directly at it.


Guess orange really is the new black. You’ll see even more of the hue in Today’s redone set; here’s a sneak peek at what’s coming next week.