What hath Rebecca Black wrought?
About 13 months ago, the auto-tuned middle-schooler’s “Friday” took the Internet by storm, forever changing the way we select car seats and think about partyin’, partyin’ (yeah). But Black’s follow-up songs didn’t have quite the same impact… meaning that for weeks and weeks, there’s been an online talentlessness vacuum. Fun fun fun fun seekers have been forced to turn to clips of celebrities lip-synching, which just don’t evoke the same feelings of delighted schadenfreude.
But that may have changed last Sunday, when a new “music” video hit YouTube. The clip, called “Hot Problems,” is basically Samantha Brick’s “don’t hate me ’cause I’m beautiful” essay delivered in a tuneless monotone and set to a generic beat. Sample lyrics: “Please don’t get me wrong / I know that I’m hot / But textbook perfection really takes a lot.” Check it out for yourself:
As satire, the video’s pretty much a complete failure. (Someone should tell these girls that for something to be intentionally funny, it has to contain jokes.) But as a viral phenomenon? In that arena, it’s doing pretty well; in five days, “Hot Problems” has racked up over 1 million views (and over 37,000 “dislikes”).
Think these two wavy-haired sirens have what it takes to be the new Black? Or does “Hot Problems” cross the line from “good-bad” into “bad-bad”?