President Obama’s address to a joint session of Congress detailing his job creation agenda drew more viewers than his foreign policy speeches during the past year.
Obama’s speech delivered 31.4 million viewers Thursday night across 11 networks. Overall, Obama’s TV audiences have declined during his presidency. But last night’s viewership is higher than his previous recent policy speeches on Libya in March (25.6 million) and on Iraq in August, 2010 (29.2 million). The rating was lower, as one might expect, than Obama’s speech last May announcing the death of Osama bin Laden (56.5 million) and is also lower that January’s State of the Union Address (42.8 million).
Between the cable news networks, Fox News was way out in front with 3.4 million viewers (826,000 with 25-54); CNN second with 1.9 million (645,000 with 25-54) and then MSNBC with 1.7 million (430,000 with 25-54).
The following networks carried the address: ABC, AZA, CBS, NBC, TEL, UNI, CNBC, CNN, FBN, FOXNC, and MSNBC.
More to come…