Entertainment Weekly

Subscribe

Stay Connected

Subscribe

Advertise With Us

Learn More

Skip to content
Emmys 2017
Every unforgettable moment, every gorgeous dress.Click here

Article

J.J. Abrams playing '7 Minutes in Heaven'

Posted on

J.J. Abrams and the folks at Bad Robot have conquered the art of the high-concept pitch. According to The Hollywood Reporter’s Heat Vision Blog, Abrams’ company has picked up an idea from Lost director Jack Bender that goes a little something like this: Two teens at a party play 7 Minutes in Heaven, and when they emerge from the closet, everyone else in the house is dead. I don’t have any idea who’s going to be in the movie, who will direct, or even a clue beyond that 21-word plot description, but I’m already digging into my wallet.

Anyone who’s seen Abrams’ trailers for Cloverfield and Super 8 knows he’s a master of the less-is-more approach, the I’m-not-sure-what-I-just saw-but-I-want-more school of salesmanship. His projects typically have a sharp hook, and just a taste of the story is often enough to reel in an audience. No wonder he’s a green-light machine.

Does the short pitch for 7 Minutes sound interesting to you? Does Abrams’ track record give you confidence that the result will deliver the goods?

Photo Credit: Armando Gallo/Retna Ltd

Comments