Lynette Rice and Nicole Sperling
April 16, 2010 AT 04:00 AM EDT

MOVIES
Clash of the Titans Soars, But Is It Good for 3-D?
On April 9, DreamWorks Animation CEO Jeffrey Katzenberg lambasted Warner Bros. for its last-minute conversion of Clash of the Titans to 3-D. His issue: The ”cheeseball” switch cheapens the high-quality experience of films like Avatar and DreamWorks’ How to Train Your Dragon. Said Katzenberg to Variety: ”It literally is ‘Okay, congratulations! You just snookered the movie audience.”’

Is Katzenberg right? Sure, the 3-D Clash is no Avatar (though both of them star Aussie hunk Sam Worthington) or even Tim Burton’s Alice in Wonderland. But Warner Bros. never pretended otherwise. ”It would be extreme to say that Warners got theirs but ruined it for everybody else. I don’t think they deserve that,” says one top-ranking rival studio exec. ”I don’t think people were tricked into going to see Clash. No one demanded it be a game changer like Avatar. It fit the package Warners was selling — it was an enhancement.” (Both Katzenberg and Warner Bros. — which, like EW, is a division of Time Warner — declined to comment for this article.)

That enhancement typically cost moviegoers $2 to $3 more to see. Katzenberg said audiences will soon protest those upcharges if they continue to get lower-quality 3-D movies, and is asking studios to refrain from quickie conversions in the future. For now, though, audiences even have an appetite for less-than-top-notch 3-D: Clash is on track to generate up to $700 million worldwide.
Nicole Sperling

TV
Modern Family Stars Take Supporting Role for Emmys
Phil and Claire Dunphy may rule the Modern Family roost, but as far as actors Ty Burrell and Julie Bowen are concerned, they’re just supporting players when it comes to the Emmys. Rather than split hairs over who’s the real lead in ABC’s critically acclaimed series (and one can definitely make a case for both the duo and Ed O’Neill, as patriarch Jay Pritchett), the show’s six adult cast members opted to submit themselves in the supporting-actor categories for this year’s race. The TV Academy doesn’t place restrictions on what constitutes a leading versus supporting performance, as long as the actors can back it up when it comes time to submit an episode. But it was likely politics, not actual performances, that prompted the Modern decision. ”There has to be a sense of family on the set,” says an Emmy expert, who cites the early years of Friends when the six cast members submitted themselves in the supporting categories. ”I’m sure they wanted to keep the peace.”
Lynette Rice

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