Mad Men‘s Rich Sommer has landed a potentially recurring role on Ugly Betty as a love interest for the show’s suddenly-single heroine, sources confirm to me exclusively.
Sommer, who is in between Mad Men seasons, will play Jimmy, a Seth Rogen-esque fireman who goes on what an Ugly insider calls “the date from hell” with Betty.
Sommer’s first episode is slated to air in March.
In related news, let’s observe a moment of silence in memory of Matt and Betty.
Photo Credit: Sommer: Anthony G. Moore/PR Photos Ferrera: Patrick Harbron/ABC