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Snoop Dogg: King of all MTV media?

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Snoopdogg_lTons of Snoop Dogg news today, all of it from a single press release sent out by MTV. Let’s take these one by one, shall we?

1. Dogg After Dark is joining your basic cable lineup next week. It’ll be “the only nightclub TV show hosted by you know who,” Snoop assures us in that press release — which also casually mentions “raw interviews,” “hilarious sketch-comedy segments,” and “Snoop’s own in-house band, the Snoopadelics.” As somebody who sorely misses Doggy Fizzle Televizzle, let me tell you, I am crushed that I will be stuck at the office and unable to catch the premiere next Tuesday night at 9.

2. MTV Games is preparing to introduce an unspecified number of Snoop hits to its Rock Band platform. Seems like a sorta weird fit, but hey, who doesn’t want the chance to karaoke-rap along to “Murder Was the Case”…or solo over it with a plastic guitar?

3. Snoop has left Geffen behind and plans to release his next album, Malice In Wonderland, directly through MTV later this year. This makes him the latest star to ditch the creaky major-label system in favor of an ambitious new model that may or may not work any better. All I know for sure is, Snoop had better make good on that title by featuring the Clipse’s fearsome Malice on a track that samples Stevie Wonder.

But how do you feel about watching Snoop’s new show / playing Snoop’s songs in a video game / listening to Snoop’s new album? Weigh in quickly, now, before MTV announces he’s writing an MTV Book and writing code for MTV.com.

More on Snoop Dogg:
He’s responsible for one of EW’s 10 Classic TRL Moments
His last album, Ego Trippin’, got a B review
EW hung out with Snoop during his sober years
…and when he was backstage at High Times‘ Stony Awards

addCredit(“Estevan Oriol”)