Entertainment Weekly

Subscribe

Stay Connected

Subscribe

Advertise With Us

Learn More

Skip to content

Article

Jennifer Lopez will sell lingerie

Jennifer Lopez will sell lingerie. We see London, we see France; we see J. Lo’s underpants

Posted on

Jennifer Lopez
Jennifer Lopez: CJ Gunther/ZUMA Press/NewsCom

Jennifer Lopez doesn’t just want you to Glow. Now she wants to get next to your skin. In addition to her signature perfume and clothing lines, the busy hyphenate is launching the JLO by Jennifer Lopez Lingerie collection. The line of sleepwear, loungewear, bras, panties, and shapewear inspired by Lopez’s personal style will debut in department and specialty stores across the U.S. in the fall of 2004.

Lopez, who is stepping up as the line’s creative director, will be designing the collection herself. Though no specifics about the line have been released, we already know she won’t be overlooking big-bottomed girls: The collection will include full-figure lingerie. Her JLO clothing already offers plus-sizes 16 to 24.

Now Lopez, whose brand also features swimsuits, children’s clothing, jewelry, handbags and hats, has only one fashion domain left to tackle: men’s clothing. But her ongoing battle to de-scruff Ben Affleck may be challenge enough.

Comments