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Palazzo Versace Hotel

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THE BUZZ
$150 million shrine to Versace’s signature style on Australia’s celeb-saturated Gold Coast (Down Under’s answer to Miami Beach).
ALL IN THE FAMILY
Overseen by siblings Donatella and Santo, this is the first step in fulfilling the late Gianni’s dream of a global resort chain.
DESIGN PRINCIPLE
Roman neoclassicism meets Renaissance royalty with a baroque twist.
PRICE TO PAY
72 private condos sold out for $99 million; 205 rooms that range from about $330 to $2,000 per night.
PERKS APLENTY
Luxury spa, ballroom, boutique, lagoons, private marina
LOGO MANIA
”You come here to experience Versace, a world of total luxury,” promises Soheil Abedian, managing director of the hotel’s Gold Coast-based developer, Sunland Group. The design house’s famed Medusa logo rears its head everywhere, from the fine china to the ashtrays.
PREMIERE
Opened its doors on Sept. 15 — but the real party starts in December at the official opening celebration, with a star-studded guest list that will most likely include Versace devotees Elton John, Madonna, and Liz Hurley.

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