Entertainment Weekly

Stay Connected


Advertise With Us

Learn More

Skip to content
Oscars 2017
Everything you need to knowDon't Miss It


Movie hype hits the Internet

Posted on

Movie hype hits the Internet

Now playing on a computer screen near you: movie previews. Always seeking new ways to plug their big summer releases, studios are plugging into the Internet’s World Wide Web. And while a few sites are strictly low-budget — offering just star bios, stills, and production notes — others unveil something extra.

Batman Forever
A slick black question mark lures the curious into a storehouse of photos and information about the Caped Crusader’s latest adventure. The site distinguishes itself with a short yet challenging game (à la the Riddler) and a gimmick whereby characters respond to real E-mail with non sequiturs: When asked why he joined forces with Batman, Robin replied, ”I’m part of this whether you like it or not.” Holy attitude! B+

The friendliest ghost also boasts the liveliest website. While details about the cast, crew, and making of the movie can be accessed separately, they also have been spun into a ghost-chasing game filled with animated spirits and footage and sound bites from the film. A

This jungle journey invites adventurers into a control room that features characters from the movie and offers access to the expedition. In addition to a thicket of production notes, it provides links to technological and ecological sites on the Net, as well as info on Africa’s endangered mountain gorillas. It’s not just a promotional tool, it’s an education. B+

First Knight
All expenses must have been spared for this underfurnished cyber-Camelot that’s not fit to promote Bea Arthur. Visitors will find a two-sentence synopsis of the movie, a single photograph (of Richard Gere and Sean Connery), a short list of cast and crew members, and a 16-second trailer — which takes about 10 minutes to download. C-

Judge Dredd
You won’t find details about the production, cast, or crew in DreddSpace. Instead, this limited site features a simplistic diagram of the futuristic lawman’s armor and weaponry and includes a downloadable trailer and photo of star Sylvester Stallone. At least it offers an intriguing game in which players hunt down ”punk” hoodlums Sly-style. Fans unaccustomed to depth will not be disappointed. C